The project is located in the riverside area on the southeast side of Jiulongpo Area of Chongqing Hub Port Industrial Park, which is the gateway area of Chongqing Hub Port Industrial Park. Under the strategic opportunity of vigorously constructing Chongqing Hub Port Industrial Park, Chengdu-Chongqing Economic Circle and Western Science City, the municipal party committee and municipal government have high requirements for the future functions and overall image of the area. The area has the advantages of urban and rural production and scenery intersection, obvious location advantages, superior landscape resources, and abundant development factors, but also faces the problems of fragmented functional layout, poor style and form, broken ecological texture, and insufficient urban energy level.

The urban design responds to the characteristics of the area and puts forward 4 strategies, namely, integration scroll、welcoming boulevard,、sweeping riverbank and energy gathering core, with a view to realizing 2 goals and visions: diversified integration - a new scroll of the hub port integrating urban and rural areas with production and scenery, and element aggregation - a new living room of the industrial park where people, land and properties are brought together. The new living room of the industrial park. It proposes 9 investment projects, including Hub Port City Center, Bishui Bay Resort and Leisure Area, Maanshan Science and Innovation Center, Xipeng Education Comprehensive Supporting Area, Yuanyue Lake Digital Colony, TOD Comprehensive Development Zone, Jiulong Spirit Park, Industry-City Integration Development Zone, and Unicorn Base around the lake, which will create value for the region, and form a new model of Jiulongpo that is accompanied by the city and the countryside for innovation.